Maven celebrates strategic exits from two leading tech companies

Share on:  

Maven has successfully exited its investments in two rapidly growing technology companies, AppLearn and Membr, through sales to prominent US-based firms. These transactions underscore Maven's commitment to nurturing innovative businesses in the UK's Northern regions and driving their growth to realise their full potential.

Published: Feb 27, 2024
Focus: Growth Capital, NPIF Maven Equity Finance

Maven has realised its investment in two high growth technology companies following the sale of digital adoption platform, AppLearn, to US-firm, Nexthink, and software-as-a-service company, Membr, to US-headquartered group, Xplor Technologies.

Applearn's acquisition by Nexthink

AppLearn, a pioneering digital adoption platform, was sold to Nexthink, a US company recently valued at over $1 billion. Maven's initial investment of £2 million in November 2021 propelled AppLearn's ambitious international expansion. The platform, designed to improve software usability and productivity for corporate clients, has since seen remarkable growth. AppLearn's integration into Nexthink's portfolio will enhance digital employee experiences through advanced real-time analytics and guidance, marking a significant step in digital workplace transformation.

During Maven's involvement, AppLearn expanded its operations, creating approximately 50 new jobs in the North West and securing major contracts with leading global corporations such as Stena Line, Nissan, and EY.

“AppLearn is a global market leader in a nascent technology sector with an impressive list of existing blue-chip customers. We’re delighted to support this acquisition at an exciting point in the company’s journey. Andrew has been instrumental in driving the business forward and it’s been a pleasure to work alongside him and the team.”

Dean Cox, Investment Director at Maven, who led the deal for AppLearn

Membr's acquisiton by Xplor Technologies

Similarly, Maven facilitated the sale of Membr, a fitness management software provider, to Xplor Technologies. Since Maven's backing in 2020, Membr has experienced significant growth, expanding its presence across more than 25 countries. The software, which supports gym and health club management, will complement Xplor's offerings, enhancing their global fitness industry engagement.

Membr's journey under Maven's guidance has led to an increased footprint worldwide, with notable expansions in Europe and Asia Pacific. The acquisition by Xplor Technologies promises to further accelerate Membr's growth and innovation in the fitness management sector.

“We’ve created a world-leading product which takes the stress away from gym owners, leaving them to get on with the day-to-day activities most important to them. Our extraordinary international footprint is testament to the quality of our software and the investment from NPIF – Maven played an important role in expanding our reach.”

Jack Malin, CEO of Membr


“Membr’s journey of exponential growth has spanned 25 countries and four continents, and I'm pleased to have witnessed the incredible milestones that the team has achieved along the way. A special shoutout to Jack Malin and the entire management team – it's been a privilege working with them since our initial investment in 2020.”

James Rosthorn, Investment Director at Maven, who led the deal for Membr


Maven is one of the UK’s most active private equity investors and has a track record of identifying and nurturing technology-driven businesses. If you are looking at private equity as a solution to fund future growth we would love to hear from you. Speak to one of our investment team by getting in touch at

Subscribe for email updates