Don’t invest unless you’re prepared to lose all the money you invest. This is a high-risk investment and you are unlikely to be protected if something goes wrong. Take 2 mins to learn more.

    Cognition EIS

    Access to compelling investment opportunities for experienced investors in ambitious, tech enabled businesses, while leveraging the attractive tax benefits of EIS.

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    Investing in innovation

    Maven Cognition is a specialist EIS Fund Manager, that has invested in over 50 emerging businesses with disruptive technologies capable of redefining industries on a global scale.

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    Cognition EIS Fund

    Evergreen fund open to investors all year round. Access a diversified portfolio of at least seven EIS qualifying investments for a minimum £10,000 subscription.

    Request Information Memorandum

    About Maven Cognition

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    Maven Cognition was formed following the strategic acquisition of Newable Ventures Limited by Maven in April 2024. Cognition builds on the historic investment activity of London Business Angels and Newable Ventures, and combines that heritage with Maven’s extensive resources and regional footprint to bring to market tax efficient EIS funds for investors.

    Our team has extensive experience in helping early stage companies scale and succeed in competitive markets. With a strategic focus on transformative technologies, we partner with businesses that have the potential to have a significant impact on its market.

    Why invest with Cognition

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    Invest in the future of technology

    Invest directly in UK innovation, supporting companies that are driving advancements in areas such as Artificial Intelligence, Quantum Computing, Health Tech, Cybersecurity, Clean Tech, and Advanced Robotics.

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    Attractive tax benefits*

    Benefit from significant tax reliefs, including 30% Income Tax Relief, CGT Relief, IHT Relief, Loss Relief, and Carry Back Relief up to an annual investor allowance of £1 million, provided shares are held for at least three years.

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    Institutional grade governance

    Benefit from the same governance frameworks, portfolio discipline, and due diligence standards that underpin Maven’s wider private equity investment business. 

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    Regional presence, National reach

    Maven’s UK-wide office network supports a strong deal pipeline by enabling investment across key markets, including regions often overlooked in traditional EIS deal flow.

    *Tax reliefs available are dependent on the investor's individual circumstances.

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    What sets us apart


    EIS investments are inherently high risk, but while traditional strategies often chase outsized returns from a few successes, our approach is selective and disciplined, backing scalable businesses with proven models and strong foundations.

    • We invest in sectors that are driving innovation, disrupting markets and redefining business models.
    • Our EIS portfolios are constructed using the same disciplined approach as our VCTs, combining rigorous due diligence, active monitoring, and strategic exit planning.
    • Investors benefit from Maven’s national network, institutional governance, and a track record of supporting high-growth UK businesses from seed to scale.
    • When selecting businesses for investment, we focus on companies where the technology is proven, the market has been confirmed, and the business is ready to scale and grow.
    • We prioritise opportunities with defensible market positions and executive teams who are prepared to deliver on their growth ambitions.

    Contact us

    Looking to invest in one of our EIS Funds or seeking investment for your innovative tech-led business, contact a member of our distribution team who will be pleased to assist you.

    0203 102 2756
    investment@mavencognition.com

    FAQs

    What is EIS?
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    EIS is a UK government initiative launched in 1994 to encourage investment in early stage businesses with high growth potential. Its primary goal is to stimulate economic growth by providing investors with attractive tax incentives to support these innovative, but often high risk companies, that may otherwise struggle to secure funding. EIS helps bridge the funding gap for smaller, emerging businesses in the UK and provides investors with a way to support the next generation of innovative UK companies through a tax efficient vehicle.

    Why invest in EIS?
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    • 30% initial income tax relief on investments up to £1 million annually (subject to the investor’s tax circumstances)
    • Defer capital gains tax (CGT) and pay no CGT on profits from EIS shares held for at least three years.
    • Minimise risk with the ability to offset losses against income or capital gains tax.
    • Receive 100% relief from inheritance tax if shares are held for at least two years.
    • Back cutting edge, high potential companies that are transforming industries and driving UK entrepreneurship.
    • Gain access to emerging businesses operating across some of the UKs most vibrant sectors including, AI, healthcare, and quantum computing.
    Who is EIS suitable for?
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    • Understand the risks of investing in earlier stage companies: EIS investments involve high-growth, innovative companies, and carry the risk of capital loss. Investors must be willing to accept the higher risk associated with early-stage businesses.

    • Comfortable with committing capital over a longer period: EIS investments typically require holding periods of 7 to 10 years or more, providing patient investors with the potential for significant returns over time.

    • Seeking tax-efficient investment opportunities: EIS offers up to 30% income tax relief, capital gains tax deferral, and inheritance tax benefits, making it an attractive option for reducing tax liabilities.

    • Interested in diversifying an investment portfolio: EIS allows investors to access sectors like technology, healthcare, and clean energy, adding a unique asset class to a diversified portfolio that is uncorrelated to public markets.
    What is the difference between the Maven Cognition Funds?
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    The Maven Cognition targets the UK’s mid to deep tech sectors, backing innovative companies with the potential for significant commercial impact. With a focus on Health Tech, Cybersecurity, Clean Tech, Artificial Intelligence, and Machine Learning, we aim to invest in businesses with defensible intellectual property and early commercial traction.

    The EIS Fund aims to invest in at least seven companies, minimising concentration risk and ensuring diversification through a combination of early-stage opportunities with longer timelines (7-10+ years) and later-stage investments for potential earlier liquidity (5-7 years).

    The Cognition Select Fund is designed for EIS investors who are seeking a personalised approach, by providing access to individual UK based investment opportunities on a deal by deal basis without the requirement for an upfront capital commitment. Each investment opportunity will be subject to detailed internal review and will only be presented to investors if it is approved by the Investment Committee.

    Investors will gain access to all potential opportunities but retain full control over the investment decision, enabling the construction of a bespoke EIS portfolio which aligns with an individual's personal investment strategy and risk appetite.

    How can I invest in Cognition EIS?
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    Our EIS funds are open all year round.

    Investors are required to submit a request to receive the information memorandum for any Maven Cognition EIS fund to determine their suitability for this high-risk investment.

    If you would like to find out more about our EIS Funds, please click here to link through to the EIS Fund Information Request form.