London based FodaBox provides consolidated digital and physical infrastructure that offers independent food and drink producers a single partner for online retail, wholesale distribution, fulfillment and export. It enables these smaller brands to reach a wider market, connecting them to a growing customer base of over 100,000 registered users. Its retail platform sends products directly to customers’ doorsteps.
Over 1,400 artisan producers are already actively using Fodabox’s e-commerce platform to overcome the challenges of establishing a reliable and integrated supply chain in a market weighted in favour of mass suppliers. The investment will enable Fodabox to expand its operations by opening a third warehouse while further developing its analytical software tools and launching its own private-label products.
FodaBox’s services drive increased efficiency and profitability in a sector experiencing sustained demand. Its model enables smaller producers to achieve economies of scale and compete in a market which is seeing a seismic shift in consumer behaviour and is presenting significant growth opportunities. The management team, led by Andrew Lawson, have proven their ability both to scale the business rapidly and to continue to increase sales. We see the potential for FodaBox to achieve a market-leading position in the independent food and drink sector and look forward to supporting the business with its growth ambitions.
Melanie Goward, Partner at Maven
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