The Maven VCTs complete £3 million investment in Bud Systems

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Bud provides an end-to end learning management platform to clients in the apprenticeship training sector and will use the VCT funding to enhance product functionality, including developing new features to target the rapidly growing adult education and apprenticeships segments.

Published: Oct 04, 2022
Focus: Growth Capital

The Maven VCT have completed a £3 million VCT investment in Bud Systems. Bristol based Bud provides specialised software as a service to apprenticeship and other training organisations to enable the delivery of high quality, compliant training whilst improving the visibility of progress and performance. Key to this is Bud’s end to end approach which brings together learners, training providers and employers from enrolment through to reporting and regulatory compliance.

The company was co-founded by Heather Frankham, who has a successful track record in the training sector, having founded, grown and exited the UK’s largest apprenticeship provider, Lifetime Training. Since exiting in 2016, she has supported a number of educational business and charities helping them to drive high quality scalable operations most notably Chairing the turnaround of Paragon Skills. Heather remains with Bud as a Non-Executive Director. Bud CEO John Ingram is also an experienced operator in the education sector having scaled and exited businesses in the space, most recently at Pamoja Education which was sold to Faria Education in 2020.

The funding from Maven will be used by Bud to invest further in its core technology platform, while expanding its sales and marketing resources to support growth.

The business operates in a growing market with clear and compelling growth drivers as apprenticeship and other training organisations are subject to ever increasing and more complex regulatory obligations. The demand for Bud’s services has grown year-on-year and there is significant bandwidth to grow further within a market at the heart of addressing the UK skills shortage and with government funding of £2.8 billion per annum.


“Bud represents an excellent opportunity for the Maven VCTs to invest in a business that has delivered impressive year-on-year growth and with a demonstrable track record of supporting leading apprenticeship training providers. We can see the significant value that its tech solution offers to clients. It is highly rated and trusted by its client base and the Maven investment will provide the resource Bud needs to continue to provide its high level of service while pursuing sales growth, alongside the expansion of its technology platform.”

Luke Matthews, Investment Director at Maven


We are incredibly excited to partner with Maven alongside our founder investors, to continue the company’s rapid growth. These funds will be used to grow the business at scale with significant product enhancements. This will ensure we continue to be the leading end to end apprenticeship training platform while extending into other training provision for our existing and new clients.”

John Ingram, CEO of Bud


Posted in:
Growth Capital

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