e.fundamentals

e.fundamentals is a leading eCommerce insights platform which enables customers, primarily in the FMCG sector, to constantly track the wholesale and retail performance of its products, providing actionable data from which decision makers can make critical changes to the marketing mix on aspects such as product and price.
Data is provided in real time via its intuitive user dashboards, enabling sales and marketing teams to react quickly to changing customer trends, identify growth opportunities, create more effective online sales strategies, and ultimately increase profit. Clients include Weetabix, McCain and Twinings.