Maven Capital Partners
Attraction World is a Birmingham-based provider of ticketing solutions to the worldwide travel sector. The business was founded in 1996, and was an early innovator in developing web-based B2B sales channels for the travel industry.
Attraction World’s key customers are UK travel organisations such as Thomson, Thomas Cook, Co-op Travel and First Choice, as well as having strong relationships with leading global theme parks, such as PortAventura in Spain and Disney, Universal Studios, SeaWorld and Busch Gardens in the USA.
Attraction World provides travel agents with integrated access to the ticketing systems of major global attractions and theme parks, allowing them to sell tickets as part of the booking process and improve their customer offering and create cross-selling opportunities.