Leaf Grow

Deal Type
Growth Capital


North East Development Capital Fund


Newcastle-based Leaf is a technology company that provides end-to-end performance marketing services for ambitious and fast-growing eCommerce businesses looking to scale revenue growth from paid social. Its team of software engineers, data scientists and marketing strategists combine years of data-marketing expertise with proprietary technology (Leaf Grow) to drive unrivalled return on ad spend, for its clients.

By utilising a range of real-time conversion rate signals from client websites, the Leaf Grow platform enables Leaf’s Marketing Engineers to enhance Facebook audience targeting and optimisation, to drive efficiencies on ad spend and improvement in performance, across the entire customer journey, from ad click to purchase.

The business already boasts an impressive client list of blue-chip names and businesses across a number of sectors. These include GoCompare, Footasylum, Mastercard and Bibado.

Leaf Grow

Leaf has grown significantly in the last two years with very little capital investment. The whole team is excited about what we will achieve with the additional backing from investors and we are really pleased to welcome Maven as part of this round. 

Gilbert Corrales, CEO of Leaf Grow

Meet the lead executive(s)

Michael Vassallo
Michael Vassallo

Investment Partner

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